Research on the Development Environment of the Extraction Enterprises of Sweet Osmanthus Essential Oil

Wang Shaoguang, Feng Xi, Li Genchang

Ekoloji, 2018, Issue 106, Pages: 163-171, Article No: e106015


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With the trend of consumption upgrade becoming increasingly obvious, the demand for high-end consumer goods has shown explosive growth. As Osmanthus fragrans product industry, we should not only keep the traditional advantages, such as ecology, catering and tourism, but also constantly expand new development space, such as osmanthus essential oil in Osmanthus fragrans products. Osmanthus fragrans essential oil as an important raw material for high-grade cosmetics, the development process is quite long, and the results are late. How to adapt to the current market environment and seize the market opportunities is a strategic issue that must be attached great importance to in the future development of Osmanthus fragrans essential oil production enterprises. From this point of view, this paper studies the development environment of Osmanthus fragrans essential oil production enterprises, hoping to provide theoretical and practical basis for the development of related enterprises, and also provide certain information for relevant researchers.


Osmanthus fragrans essential oil, Development environment, EFE matrix , IFE matrix


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